Magazine advert research

The Verve are an alternate rock band (so are the same genre as the artist I am doing Gotye) A you can see the title and song name is the most dominant in the advert, tis is because it is in the centre and spans over the top third in black bold writing over a lighter background. We are thinking of included this kind of titleing in our product so it can make the artist name and song name stand out the most. It also has the details of where to buy the song and the platforms you can buy it in, this should be included in every advert s it helps with the sales of the music track as the audience know exactly where to get it from. The background colour black and white is also a common colour scheme seen in rock/alternate rock music. The black and the white both juxtapose each other as they are both opposites and it makes the advert stand out much more than if it was just normal coloured.














The Maccabees are an indie rock band which is a similar genre to Gotye. This advert unlike the other one is a bit more abstract. This can be commonly seen in rock music as it is an abstract genre with technical instrumental playing involved so this can most usually be emulated into there own style. The big bod white text is still easily recognisable over the blue background. Bold writing that stands out seems to be a common thee in magazine adverts so this is something we will most certainly look at including in our idea. This title also stands out as it is once again, similar to the other advert, takes up the dominant part of the top third.